The Bonafide Blog

Serving up the latest and greatest in inbound marketing and sales to help you grow your business.

Twitter Trending: Using Trends to Get More Visibility

Louise Armstrong
by Louise Armstrong on May 15, 2013 in Visibility
Though “trending” is a term that can refer to whatever is currently popular in any medium, it is most closely associated with Twitter . The trending topics...

Common Landing Page Mistakes That Kill Your Conversion Rate

Louise Armstrong
by Louise Armstrong on May 13, 2013 in Website

A landing page is a key linchpin in your internet marketing campaign. You’ve sent out emails about it, promoted it on social media and are paying per click to...

Importance of Market Research and Competitor Analysis for SEO

Roberto Mejia
by Roberto Mejia on May 10, 2013 in Visibility

Marketing is about communications that leads to sales. To communicate effectively, you have to know your audience; and to sell to them, you have to understand...

How to Improve Search Rankings with Keyphrases

Team Bonafide
by Team Bonafide on May 8, 2013 in Visibility

What does Google look at when determining its search rankings?That question is at the heart of all SEO strategy, or at least when optimizing for what is by...

Website Design: Most Important Elements of a Homepage

Roberto Mejia
by Roberto Mejia on May 6, 2013 in Website

For many businesses, website design can be more important than the design of their physical store or office space. And the front page of your website is...

Successful Internet Branding: How to Build Your Online Brand

Louise Armstrong
by Louise Armstrong on May 3, 2013 in Business

Branding has always been one of the key aspects of marketing a business. In the highly visual and intangible world of Internet marketing, branding becomes...