The Bonafide Blog

Serving up the latest and greatest in inbound marketing and sales to help you grow your business.

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Organic SEO Versus PPC Marketing - Can You Get by Without Paid Ads?

Yasmin Khan
by Yasmin Khan on October 10, 2016 in Visibility

When is organic reach enough to drive traffic to your website and when should you consider the cost of pay-per-click ads?

Optimize Your B2B Strategy for Location-based Mobile Marketing

Yasmin Khan
by Yasmin Khan on October 3, 2016 in Visibility

You've got a mobile-friendly website and you're on local listing sites. How else can you use location-based mobile marketing to grow your B2B business?

Video Marketing: Why Your B2B Business Needs It

Yasmin Khan
by Yasmin Khan on September 26, 2016 in Visibility

Contrary to popular belief, video has a place in B2B marketing. How can your business use it to encourage real growth?

Ad Blockers: How Can They Impact your Digital Marketing Strategy?

Team Bonafide
by Team Bonafide on September 19, 2016 in Visibility

Ad blockers can certainly threaten your marketing campaign - but they might actually be able to strengthen it.

Social Media Marketing Tips from the Pros - and How to Use Them

Team Bonafide
by Team Bonafide on August 8, 2016 in Visibility

Tips, tricks, strategies, and insights to help you get the most out of your digital marketing plan and boost your bottom line.

The Essential Google Analytics Terms, Definitions & Reports You Need to Know

Team Bonafide
by Team Bonafide on July 25, 2016 in Visibility

A simple summary of the most important Google Analytics terms and definitions.

How to Use Basic Psychology to Boost Your Web Presence

Team Bonafide
by Team Bonafide on July 11, 2016 in Visibility

How well do you know your audience? Get to know them better; then make them like you.

9 Tools to Uncover Your Competition’s Search, PPC, and Content Strategies Without Them Ever Knowing

Team Bonafide
by Team Bonafide on June 17, 2016 in Visibility

Be a super-sleuth and still be super legit.

How to Show up in Search Results above Other Medical Practices

Shareef Defrawi
by Shareef Defrawi on March 11, 2016 in Visibility

Running a healthcare business? Get the fundamentals right and beat out your competitors in the search results.

How to Improve Your AdWords Quality Score: 5 Quick Tips

Roberto Mejia
by Roberto Mejia on June 25, 2015 in Visibility

A higher quality score can mean better ad positions and cheaper clicks.