The Bonafide Blog

Serving up the latest and greatest in inbound marketing and sales to help you grow your business.

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in Business

Investing in Inbound Marketing - Strategic Spending for Your Best Marketing ROI Yet

Yasmin Khan
by Yasmin Khan on February 13, 2017 in Business

The cost of inbound marketing, when allocated properly, can yield some serious returns for your business. How can you achieve this?

Branding Your Business: Crafting a Strong Brand Identity

Yasmin Khan
by Yasmin Khan on January 30, 2017 in Business

Yes, you need a brand strategy. Here’s how to communicate your company's brand through all of your marketing materials and messaging.

Project Management in the Digital Age - Tools for Organization and Sanity

Yasmin Khan
by Yasmin Khan on January 9, 2017 in Business

Project management tools can be your saving grace in today's digital landscape. Which ones suit you and your business?

9 New Year's Resolutions to Help You Kill Your 2017 B2B Marketing Goals

Yasmin Khan
by Yasmin Khan on January 2, 2017 in Business

Only 8% of people keep their resolutions. Here’s how to land in the cream of the crop.

The 10 Best Marketing Industry Publications You Should Subscribe To

Yasmin Khan
by Yasmin Khan on December 9, 2016 in Business

With so many marketing blogs and online publications to choose from, how can you cut through the noise to find the value you're after?

How to Transform Satisfied Customers into Brand Evangelists

Yasmin Khan
by Yasmin Khan on November 21, 2016 in Business

Learn 7 strategies to ensure your clients spread positive buzz about your business through reviews, social media, and word-of-mouth.

SMART Goals - The Key to Your Savvy Growth Strategy

Yasmin Khan
by Yasmin Khan on November 7, 2016 in Business

Set (and then shatter) your digital marketing goals with our SMART goals template.

Turn the B2B Holiday Slump Into Your Biggest Competitive Advantage

Yasmin Khan
by Yasmin Khan on October 31, 2016 in Business

Beat the B2B holiday blues. With business slowing down, how can you use your downtime to set yourself up for success in the new year?

Marketing Automation: Tips, Tools, and Techniques for Better Business Processes

Yasmin Khan
by Yasmin Khan on October 24, 2016 in Business

Grow your marketing and sales productivity while reducing your overall cost and overhead

16 SaaS Tools Every Business Owner Should be Using

Team Bonafide
by Team Bonafide on June 3, 2016 in Business

Take your productivity, your business, and your sanity to the next level.