The Bonafide Blog

Serving up the latest and greatest in inbound marketing and sales to help you grow your business.

5 Black Hat SEO Tactics that You Want to Avoid

Louise Armstrong
by Louise Armstrong on April 10, 2012 in Visibility

When it comes to search engine optimization, not all techniques are created equal. Depending on how you do it, SEO has the power to either vault your site to...

What is Google AdWords Express? An Overview

Team Bonafide
by Team Bonafide on March 27, 2012 in Visibility

Are you a business catering primarily to local customers?  Are you looking for a simple way to market online? Whether you’re a bricks-and-mortar establishment...

Facebook Fan-Gating: What It is and Why It Works

Team Bonafide
by Team Bonafide on March 16, 2012 in Visibility

What is a Facebook fan gate?  You may have heard of it, but you may not know what it can do for your Facebook marketing efforts. Let’s go over the concept and...

Keyword Research for SEO: A Beginner's Guide

Louise Armstrong
by Louise Armstrong on February 25, 2012 in Visibility

Keyword research is fundamental to your SEO efforts—so much so that without it, your online business can’t and won’t be found by the right people. Taking the...

5 Common SEO Mistakes to Avoid

Team Bonafide
by Team Bonafide on February 21, 2012 in Visibility

When it comes to optimizing your site for the search engines, it’s as much about what not to do, as what you should be doing. SEO mistakes cost businesses...

5 Ways to Increase Facebook Fans for Your Business Page

Team Bonafide
by Team Bonafide on February 17, 2012 in Visibility

In today's oversaturated social media marketing environment, it sometimes seems like it’s getting harder and harder to engage with fans, friends and...