The Bonafide Blog

Serving up the latest and greatest in inbound marketing and sales to help you grow your business.

Posts by

Louise Armstrong

Louise is a Senior Digital Strategist at Bonafide. A pop-culture addict with a passion for all things digital. She's Scottish by birth, but don't ask if she likes haggis...
Louise Armstrong
by Louise Armstrong on May 2, 2014 in Analytics

We humans have a well-known penchant for instant gratification. However, those who have learned to defer it usually wind up much better off. There is no...

Louise Armstrong
by Louise Armstrong on April 25, 2014 in Business

As a marketing professional your life is in a state of perpetual motion. The introduction of digital marketing just added to the frenzy. Print marketing,...

Louise Armstrong
by Louise Armstrong on April 21, 2014 in Business

Whether you are just starting to dream about having your own business or are just about to make the leap, you need to know about the tough decisions you...

Louise Armstrong
by Louise Armstrong on April 14, 2014 in Business

Doth thou knowest of the Seven Deadly Sins of Marketing? Nay? Then, proceed, fair reader and gaze upon these practices most vile. Twill do thine heart,...

Louise Armstrong
by Louise Armstrong on April 11, 2014 in Sales

“I sent you a whole list of leads last week. Why haven’t you worked them?” moans Maddy Marketer.

“Because those leads sucked! Most of them aren’t even...

Louise Armstrong
by Louise Armstrong on April 7, 2014 in Business

What do George Takei and Esther Dyson have in common? They are both winners of a Shorty Award. The Shorty Awards, in their 6th year, honor the best of...