The Bonafide Blog

Serving up the latest and greatest in inbound marketing and sales to help you grow your business.

The 5 Most Important (Out of the Box) Metrics in Google Analytics

Louise Armstrong
by Louise Armstrong on June 1, 2012 in Analytics

In Internet marketing, much is made of measuring results—and for good reason. Tracking and analyzing your site’s activity is critical to optimizing its...

A Beginner's Guide to Local SEO

Roberto Mejia
by Roberto Mejia on May 25, 2012 in Visibility

Even in the internet age the vast majority of business is still local. If you own a kids' gymnastics center in Houston you are not going to cater to families...

5 Of The Most Common Social Media Mistakes

Roberto Mejia
by Roberto Mejia on May 22, 2012 in Visibility

Social media marketing may sound easy and fun, and the truth is—it can be. But only if you do it right. Doing it wrong can actually lead to more work and a lot...

Importance of Citations for Local SEO

Roberto Mejia
by Roberto Mejia on May 18, 2012 in Visibility

When it comes to local SEO sometimes links don't have to be "links."

7 Mobile Marketing Tips for Beginners

Team Bonafide
by Team Bonafide on May 15, 2012 in Website

Mobile marketing is hot.  How hot?  According to the Mobile Marketing Association, 5.1 billion people own a cell phone (incidentally, more than own a...

How to Get More Twitter Followers

Roberto Mejia
by Roberto Mejia on May 11, 2012 in Visibility

Anyone with a Twitter account wants more followers, right?  Followers equate to interest.  So, if you’re using Twitter to market your business, your number of...