The Bonafide Blog

Serving up the latest and greatest in inbound marketing and sales to help you grow your business.

Score the Winning Goal by Setting a Personal Sales Goal

Roberto Mejia
by Roberto Mejia on November 26, 2014 in Sales

While every business sets goals for sales, a personal goal will go much further in reaching company goals.

Would Tim Howard Make a Great Gatekeeper?

Roberto Mejia
by Roberto Mejia on October 29, 2014 in Sales

“Getting through the gate” has to be the first order of the day for a sales person. And when that gate is manned by the proverbial bulldog receptionist, you...

Fix These 3 Problems Dividing Your "Smarketing" Team

Louise Armstrong
by Louise Armstrong on October 8, 2014 in Sales

As a refresher, “smarketing” is sales and marketing cooperating and collaborating to increase sales. Wait! Don’t stop reading; it can happen!

Hey Coach: How to Get the Best from Your Sales Team

Beto Molinari
by Beto Molinari on August 18, 2014 in Sales

Cross-Selling: Increase Your Profits by Focusing on Current Customers

Roberto Mejia
by Roberto Mejia on July 28, 2014 in Sales

It’s always great to have new customers because that is an obvious sign of a successful business. The bigger your customer base the more product you are...

Open the Door to Closing a Sale: Using CRM to Boost Results

Team Bonafide
by Team Bonafide on July 25, 2014 in Sales

Whether you pronounce it “cram” or “crum” – or just use the initials CRM if you’re the literal type – there’s a lot to be gained by getting intimate with...