The Bonafide Blog

Serving up the latest and greatest in inbound marketing and sales to help you grow your business.

Posts by

Louise Armstrong

Louise is a Senior Digital Strategist at Bonafide. A pop-culture addict with a passion for all things digital. She's Scottish by birth, but don't ask if she likes haggis...
Louise Armstrong
by Louise Armstrong on June 7, 2013 in Business
Louise Armstrong
by Louise Armstrong on June 5, 2013 in Business
Louise Armstrong
by Louise Armstrong on May 27, 2013 in Analytics
Competition is part of business, and is a fundamental cornerstone of capitalism. A necessary evil, some might say.

For a savvy internet marketer, though,...

Louise Armstrong
by Louise Armstrong on May 24, 2013 in Visibility

Most companies would love to have a strong social media community built around their brand. Having a community of people who are fans of your company and are...

Louise Armstrong
by Louise Armstrong on May 15, 2013 in Visibility
Though “trending” is a term that can refer to whatever is currently popular in any medium, it is most closely associated with Twitter . The trending topics...
Louise Armstrong
by Louise Armstrong on May 13, 2013 in Website

A landing page is a key linchpin in your internet marketing campaign. You’ve sent out emails about it, promoted it on social media and are paying per click to...