The Bonafide Blog

Serving up the latest and greatest in inbound marketing and sales to help you grow your business.

How to Justify the Cost of Inbound Marketing to Your Boss

Roberto Mejia
by Roberto Mejia on October 21, 2013 in Business

Inbound marketing is the new reality of business today. People do not search the daily newspaper for your product or service; they search Google. They are not...

Social Selling: The New Word of Mouth

Team Bonafide
by Team Bonafide on October 18, 2013 in Sales

Social selling has always been around. In fact, before the days of mass media, almost all selling was based on relationships and word of mouth. 

The more...

Will Inbound Marketing Work for My Industry?

Louise Armstrong
by Louise Armstrong on October 17, 2013 in Business

Inbound marketing programs can be used by almost any business, but they do work much better in some industries than others. 

15 Small Budget Marketing Ideas

Team Bonafide
by Team Bonafide on October 16, 2013 in Business
The following is a guest blog post.  Asher Elran is a practical software engineer and a marketing specialist. CEO at Dynamic Search and founder of Web Ethics....

Reasons Why Your Website is NOT Generating Leads

Louise Armstrong
by Louise Armstrong on October 15, 2013 in Leads

Your Old Marketing Tactics Just Aren't Working

Louise Armstrong
by Louise Armstrong on October 14, 2013 in Strategy

Marketing used to be simple. There was a set pattern to follow, and as long as you went with the flow, you’d get the business. In 2013, the marketing tactics...