The Bonafide Blog

Serving up the latest and greatest in inbound marketing and sales to help you grow your business.

How to Write an Effective Mission Statement

Louise Armstrong
by Louise Armstrong on January 21, 2013 in Business

Your mission statement has more impact than you might think. It is the core of your brand identity, the message you send to your customers and the face you...

Should your Business be using Google+ Hangouts?

Roberto Mejia
by Roberto Mejia on January 18, 2013 in Strategy

Google+ Hangouts is another nifty tool from Google that can help you get things done more effectively and efficiently. Should your company be using it? That...

4 Ways to Create User-Friendly Mobile Sites

Roberto Mejia
by Roberto Mejia on January 16, 2013 in Website

According to Microsoft Tag, mobile internet usage will outpace desktop internet usage by as soon as 2014. And—all you marketers out there take note—according...

How Search Retargeting can Improve your ROI

Team Bonafide
by Team Bonafide on January 14, 2013 in Visibility

Wouldn’t it be great if you could capture the people who are searching for not just your products and services, but for relevant products and services as well?...

7 Easy Ways to Track Business Performance

Louise Armstrong
by Louise Armstrong on January 11, 2013 in Analytics

No matter how well your company may be doing, there is always room for improvement. In order to boost your business' performance, you need a way to measure...

How to Create a Stronger SEO Campaign

Roberto Mejia
by Roberto Mejia on January 9, 2013 in Visibility

Most marketers know the true value of a good SEO campaign, and many have have incorporated a few search engine optimization tactics into their marketing...