The Bonafide Blog

Serving up the latest and greatest in inbound marketing and sales to help you grow your business.

What is A/B Testing? A Guide for Beginners

Roberto Mejia
by Roberto Mejia on November 2, 2012 in Analytics

When designing your site, you want to know which features perform better than others, specifically, which ones produce the best results in the form of...

Is Cloud Computing Right for your Business?

Louise Armstrong
by Louise Armstrong on October 30, 2012 in Business

Cloud computing is gaining in popularity, and can offer significant advantages to many businesses. But is cloud computing right for your business? To answer...

First Steps to Automating your Social Media Marketing

Roberto Mejia
by Roberto Mejia on October 26, 2012 in Visibility

At first glance, social media probably didn't seem like something that would take up much of your time. Twitter, for example, limits posts to just 140...

How NOT to Manage your Online Reputation

Team Bonafide
by Team Bonafide on October 23, 2012 in Business

Word of mouth, both positive and negative, has always had a huge impact on business success. In today's online world, one person's words can be heard by many...

YouTube Video SEO Tips

Roberto Mejia
by Roberto Mejia on October 19, 2012 in Visibility

With over 2 billion views per day and over 35 hours of video uploaded every minute, YouTube has become a truly powerful communication tool. And, as smart...

What is a Marketing eBook? 5 Best Practices

Roberto Mejia
by Roberto Mejia on October 16, 2012 in Strategy

Ebooks have become an important marketing tool.  A recent study by the Pew Research Center reports that in the past year 21%, or 1/5th of adult American...