The Bonafide Blog

Serving up the latest and greatest in inbound marketing and sales to help you grow your business.

Beginner's Guide to SEO

Roberto Mejia
by Roberto Mejia on August 24, 2012 in Visibility

Spend any time at all building a website, and you are sure to hear some mention of SEO. But what is SEO? Why is it important? And how do you incorporate it...

5 Ways to Generate Blog Content Ideas

Roberto Mejia
by Roberto Mejia on August 22, 2012 in Visibility

The world of blogging is a never-ending road: you're always going to need more content, and more content and yet more content. How can you continually come up...

4 Types of Calls to Action (CTAs) & How to Use Them Properly

Team Bonafide
by Team Bonafide on August 17, 2012 in Website

Calls to action.  You know your site needs them (learn more about what a call to action is here), but do you know what types your site needs? 

Dealing with and Responding to Negative Comments on Your Blog Posts

Roberto Mejia
by Roberto Mejia on August 14, 2012 in Business

You know that opening up your blog to comments is a good thing.  Comments are a way to engage with your audience, get their feedback and garner valuable...

How to Measure the Success of Your Marketing Campaigns

Team Bonafide
by Team Bonafide on August 10, 2012 in Analytics

While success isn’t always easily defined, it is measurable—at least when it comes to marketing. So, how do you measure the success of your marketing...

Using Google Webmaster Tools: A Tutorial

Louise Armstrong
by Louise Armstrong on August 7, 2012 in Visibility

Webmaster Tools often takes a backseat to Google Analytics when it comes to site optimization. But, no site owner concerned with how his or her site is indexed...