The Bonafide Blog

Serving up the latest and greatest in inbound marketing and sales to help you grow your business.

B2B Lead Generation Tips: 5 Steps to Getting Started

Team Bonafide
by Team Bonafide on December 13, 2011 in Leads

Lead generation is all about connecting buyers with sellers. But, not all leads convert into sales. The goal of any lead generation campaign is to bring more...

Email List Segmentation - What it Means and Why It's Important

Team Bonafide
by Team Bonafide on December 9, 2011 in Strategy

If email marketing is part of your business’ overall internet marketing strategy, you already know that it can increase leads and convert readers into paying...

6 Major Email Marketing Mistakes to Avoid

Team Bonafide
by Team Bonafide on December 6, 2011 in Strategy

Email may have turned 40 this year, but it’s still hot.  In spite of the rise of texting, Facebook and instant messaging, email remains one of the most popular...

How to Setup a Facebook Business Page

Team Bonafide
by Team Bonafide on December 1, 2011 in Visibility

If you’re a business owner who thinks that Facebook is just for keeping up with friends and family, think again.  According to the Small Business Social Media...

Business Blog Topic Ideas: Brainstorming Tips

Team Bonafide
by Team Bonafide on November 28, 2011 in Business

If you’re blogging, you know that producing fresh, high-quality content several times a week is a challenge. The good news is, when you hit the creative...

How to Build Your Email List & Increase Subscribers

Roberto Mejia
by Roberto Mejia on November 23, 2011 in Strategy

Building an email list can seem like a daunting task for any marketer. It takes time and effort to create a subscriber list that produces results. That...