The Bonafide Blog | Strategy (8)

Expand Your Reach and Educate Customers With These Podcasting Tips

by Louise Armstrong on July 10, 2013 in Strategy

Now that everyone is blogging, many marketers are looking for new content avenues that can set them apart from the competition. One surprisingly accessible...

Content Marketing vs. Copywriting: Which is More Beneficial for Your Business?

by Louise Armstrong on July 1, 2013 in Strategy

There are many kinds of online content and just as many people to produce that content. Content marketing and copywriting are the two main marketing processes...

How to Use Touch Point Analysis to Improve Your Marketing Efforts

by Roberto Mejia on June 14, 2013 in Strategy

Just as Rome was not built in a day, most customers are not created by a single interaction. Even the simplest transaction will generally involve something to...

Use the Google Disavow Tool to Remove Penalties for Unnatural Links

by Team Bonafide on June 12, 2013 in Strategy

25 Different Strategies for Segmenting Your Email Contact List

by Roberto Mejia on June 3, 2013 in Strategy

7 Tips for Using Google Alerts Effectively

by Roberto Mejia on May 17, 2013 in Strategy

Google Alerts is a useful, free tool that helps you monitor what is going on in the World Wide Web. It’s also a tool that many marketers underutilize.

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