The Bonafide Blog

Serving up the latest and greatest in inbound marketing and sales to help you grow your business.

Should You Add Social Media to Market Your Manufacturing Company?

Roberto Mejia
by Roberto Mejia on July 2, 2014 in Visibility

A complete marketing strategy will include several different tactics to reach your business goals; social media is just part of the strategy. It’s up to you...

5 Ways to Make "SEO + PR = Success"

Louise Armstrong
by Louise Armstrong on June 30, 2014 in Visibility

Does PR sound to you like an old-fashioned way to do marketing? Maybe it conjures up those press releases marketers would try to convince the newspaper to...

Play Among the Stars - 6 Tips for Hiring a Stellar Marketing Team

Beto Molinari
by Beto Molinari on June 27, 2014 in Business

Aim for the stars and you might make it to the moon, goes the saying. Yeah, right. Ok, that means if you’re aiming to do BIG THINGS with your marketing...

Tackle Internet Technology Like a Terrier: 5 Ways to Jumpstart IT Sales

Roberto Mejia
by Roberto Mejia on June 25, 2014 in Sales

There's one in every dog park. Amid all the German shepherds, Dobies and spaniels is that one scrappy little terrier. He's about eight inches tall, but he's...

Internet Marketer's Crash Course 101: 5 Essential Components of Successful Inbound Marketing

Louise Armstrong
by Louise Armstrong on June 23, 2014 in Strategy

Getting into inbound marketing takes more than dipping a toe at the edge of the pool. Dive right in – the water’s fine! Just ask the thousands of companies...

Omigosh, What Do I Write About? Finding Good Content Ideas When You Think There Are None

Louise Armstrong
by Louise Armstrong on June 20, 2014 in Business

“Why on earth did I do this to myself?!” That’s the thought in your mind as you stare at your editorial calendar/blogging...