The Bonafide Blog

Serving up the latest and greatest in inbound marketing and sales to help you grow your business.

Implementing a Social Selling Program at Your Business

Louise Armstrong
by Louise Armstrong on March 13, 2014 in Sales

How to Use Twitter Effectively for Your Manufacturing Brand

Roberto Mejia
by Roberto Mejia on March 12, 2014 in Visibility

Are you dragging your feet into social media? Think it’s just for sharing cat jokes and vacation pictures, with no advantage for real businesses like...

Oh, Crap! When Negative Comments Attack

Louise Armstrong
by Louise Armstrong on March 12, 2014 in Business

The price of unfettered access to online mass communication? The reality of customers, employees or the media saying things about your company you’d rather...

The Dos and Don’ts of Apology Emails

Louise Armstrong
by Louise Armstrong on March 11, 2014 in Business

Building a New Website: How to Design Your URLs

Louise Armstrong
by Louise Armstrong on March 10, 2014 in Website

There’s nothing like a UR-zilla to send users into panic mode. After all, if you saw marketing content that begged you to “visit us at...

5 Branding Mistakes to Avoid at All Costs

Louise Armstrong
by Louise Armstrong on March 7, 2014 in Strategy

If only branding today worked as simply as it did in the past. If only you could just take a hot branding iron and sear your name and messaging into the...