The Bonafide Blog

Serving up the latest and greatest in inbound marketing and sales to help you grow your business.

Posts by

Colette Jensen

When most small business owners think about marketing and online visibility, they picture social media, ads, maybe a website refresh. The free tool sitting...

Here's an uncomfortable question: if a potential customer searched for what you do right now, would they find you, or your competitor?

For most small business...

The rules of Google advertising have quietly changed, and what worked two years ago might be quietly costing you today.

Google Pay-Per-Click advertising...

AI is making marketing faster and more accessible for small businesses, but it doesn’t replace strategy. SMBs still need clear messaging, defined audiences,...

When people hear inbound marketing, they often think it’s synonymous with blogging. Publish a few posts, wait for Google to notice, and hope leads roll in.

...

January is full of optimism. It’s the moment when business owners look ahead and think, This is the year we get marketing right.

But somewhere between the new...