The Bonafide Blog

Serving up the latest and greatest in inbound marketing and sales to help you grow your business.

7 Refreshing Web Design Trends for 2014 That Will Make the Web a Better Place

Roberto Mejia
by Roberto Mejia on February 4, 2014 in Website

Boo-oo-oring! That’s a death knell to any business website, regardless how much you spend on making it pretty to attract visitors. And to avoid “boo-oo-oring”...

Twitter Rockstars: The Brands Doing Social Right

Louise Armstrong
by Louise Armstrong on January 31, 2014 in Visibility

With social media now an established part of inbound marketing, most major commercial brands are on Twitter. Some are doing it better than others, however,...

Know Thy Customer! 5 Steps to Creating Killer Marketing Personas

Louise Armstrong
by Louise Armstrong on January 30, 2014 in Strategy

The principle behind inbound marketing is to get your customers to come looking for you. To do that successfully, you need to give them a reason to believe...

6 Quick Dos and Don'ts to Squeeze More Leads Out of Your Website

Louise Armstrong
by Louise Armstrong on January 29, 2014 in Leads

Tip 1: Simple Contact Forms

Are You An Industry Thought Leader? Become One in 4 Simple (But Not So Easy) Steps

Louise Armstrong
by Louise Armstrong on January 28, 2014 in Visibility

When Seth Godin speaks, the world listens. Why? Because he is considered a primary thought leader in the realm of permission marketing. Even if you don’t know...

Ermahgerd! The History of the Meme

Louise Armstrong
by Louise Armstrong on January 27, 2014 in Visibility

If you have a profile on Facebook or any other social media site, you have seen a meme. The basic definition of a meme is a video, photo or a cartoon with a...