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in Marketing Strategy, Inbound Marketing, Search Engine Optimization, Strategy, Visibility

AI-Assisted Content Is the Future (But Only If You Do It Right)

Artificial intelligence has officially changed how businesses create content, but not always for the better. With tools like ChatGPT, Gemini, and Claude at...

by Colette Jensen on December 15, 2025 in Marketing Strategy, Inbound Marketing, Search Engine Optimization, Strategy, Visibility

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When AI Becomes the Ad Police: How Google’s Automated Reviews Are Hurting Small Businesses

by Colette Jensen on October 21, 2025 in Marketing Strategy, Pay-Per-Click Advertising, Search Engine Optimization, Strategy, Visibility, AI

Google Ads has long been a lifeline for small and medium-sized businesses. But lately, a new challenge has been quietly derailing ad campaigns across...